Markup and Profit Blog (Tues Tip)

paid stamp

Marketing and sales are the life-blood of any business.

From time to time I run across really pertinent, well-written blogs dealing with the marketing aspect of construction businesses. 

Today’s tip is to simply share another one with you– the Markup and Profit Blog by Michael Stone.   Michael talks the marketing and numbers side of the construction business, so you can increase your bottom line.

If you want sensible, timely tips on how to increase your construction sales, check it out.  I’ve added the blog to my blogroll, which is now located on its own page here.

Do you know of other marketing resources?  Let me know.  I’m always looking for valuable information to share with my blog readers.

—————————-

Photo “Paid” by litherland via Flicker/Creative Commons license

Those Pesky “Gentlemen’s Agreements”

handshake

Head on over to Construction Law Musings today to read my guest post on why you should never rely on a “gentlemen’s agreement” for a construction project.  Handshakes are well and good, but put it in writing.  Same goes for any agreement, really.  Read, review, and understand your contracts, settlement agreements, and warranty deeds.

 A written document almost always trumps oral “understandings,” so why chance your business to anything less?

________________________

Photo “handshake I” by oooh.oooh [Álvaro Canivell] via Flickr via Creative Commons License.

 

Construction Law Musings: Sneak Peek

Regular readers know that “Construction Law Musings,” written by Virginia attorney Christopher Hill, has been a regular on my blogroll since its inception.  Chris regularly features guest writers for his series “Guest Post Fridays.”  He has graciously invited me to be tomorrow’s Guest Author.

pencilPlease visit his blog tomorrow to read all about the scary concept of “gentlemen’s agreements” in the construction contest.  Until then, you might enjoy visiting some of Chris’ earlier posts at “Musings“.

____________________

Clip Art licensed from Clip Art Gallery on DiscoverySchool.com. 

 

Exception to the Statute of Repose?

Hold the phone– didn’t I just say last week that the statute of repose was basically an absolute bar to any action after 6 years?  Why, yes, yes I did.

BUT it too has exceptions!  (If you’ve learned anything from my rantings, I hope it is that there is always an exception to the rule).  In a recent Court of Appeals case, the application of the statute of repose was called into question.

In Dawson v. N.C. Dept of Environment and Natural Resources (June 15, 2010), a couple bought land only after inquiring of the Person County health department to determine that the lots perked.  Based on a 1989 letter issued by the health department stating that the lots perked, the couple bought the land.  In 2000 (that is, 11 years later!), the couple applied for building permits only to learn from DENR that the land was not suitable for building.

The couple sued DENR under a negligence theory, and DENR argued the time bar of the 6 year statute of repose.  In its decision, the court held that because the 1989 letter was not based on an improvement to real property, the statute of repose was not applicable.  The Court indicated that, had the county inspector been inspecting an existing septic system, their decision may have been different.

Moral of the story? Just because you think you have a good defense, don’t forget that there is always an exception to the rule or, rather, there are many times when the shoe looks like it fits, but it really doesn’t.  Be careful– blisters are painful!

boot

Photo “Dakota Composite Dual Toe” by Bottinex via Flickr via Creative Commons Attribution-Noncommercial-Sharealike license 

Tues Tip: Free Construction Marketing seminars

Recently I was contacted by  a digital marketing agency in Portland, OR about their upcoming series of free 45 minute seminars called “Compelling Action Through Internet Marketing in the Construction Industry”.

Each Thursday for the next several Thursdays, they are running a Web-based Seminar at 11:00 AM PDT (That’s 2:00PM EDT).  The agenda includes:

  • The Basics of Internet Marketing – What is it?  Why is it Relevant?
  • Paid Search Advertising
  • Opportunities in Internet Marketing
  • Compelling Action and How to Succeed in Internet Marketing
  • How Internet Marketing Applies to the Construction Industry

Disclaimer:  I have not yet attended this Webinar myself, but it looks promising.  I plan to attend the one this Thursday.  If you plan to attend any of the sessions, let me know what you think.

 

construction sign